test
Watch: How to Make the Most of Your Data
See tech expert Jennifer Shaheen’s rundown on utilizing data analytics in this episode of the “My Next Question” webinar series.
Shaheen is the founder and president of The Technology Therapy Group, leading a team of digital marketing experts.
Her experience spans several industries, from luxury retail and jewelry to finance and banking, working with National Chain, Roger Dery Gem Design, TD Ameritrade and Prudential.
In her webinar, Shaheen walked beginners through all the basics of data analytics, from where to collect data to how to leverage it to increase sales.
Watch the entire webinar below, and please join us next Tuesday, Sept. 22, at 11 a.m. EDT when Editor-in-Chief Michelle Graff interviews Stuller Inc. founder Matt Stuller about how the manufacturer is celebrating its 50th anniversary amid the COVID-19 pandemic.
More information and registration is available on NationalJeweler.com/Webinars.
The Latest


A monthly podcast series for jewelry professionals

From protecting customer data to safeguarding inventory records, it's crucial to learn how to tackle cybersecurity challenges.

Test Podcast With Video. New interview with Ada Lovelace.

Abstract for tests. New Podcast interview with John Lennon, Jimi Hendrix and Jim Morison.

Ahead of the holiday season, Smith delves into the often subconscious reasons people buy luxury products for themselves or their loved ones.

The GMT-Master “Pepsi” belonging to astronaut Edgar Mitchell is a standout in RR Auction’s online “Space Auction,” going on now.

The ads celebrate the mall culture of the ‘80s and ‘90s.

Retail sales associates can access the video series on mobile to refresh their selling skills.

For 25 years, India’s Gem & Jewellery National Relief Foundation has provided aid in the wake of war, natural disasters, and global crises.

The November auction will feature a collection of jewels owned by Ferdinand I, the first king of modern Bulgaria, and his family.

Commercial production has begun underground at the Canadian diamond mine’s A21 pipe.

Deloitte and Adobe Analytics shared their insights on the season, from the retail sales forecast to the role of generative AI.

The Texas-based jeweler collaborated with luxury clothing brand Uncommon Man on men’s bands designed with European influences.

Industry players have found ways to cope with market conditions while working to reshape themselves in the face of emerging realities.

The sales event, in its second year, features a selection of rare diamonds from the miner’s Argyle and Diavik diamond mines.

A portion of the proceeds from the “Always Dream” collection will go to Yamaguchi's foundation, supporting early childhood literacy.

The first in what is slated to be a series of in-depth reports from the consulting company, it focuses on shortening supply chains.




































