PodcastsJan 12, 2026
The latest poscasttest
TrendsAug 06, 2020
The Jewelry Collaboration Intended to Empower a Generation
Uni Creation has partnered with Girl Up to create sterling silver and 14-karat gold jewelry benefitting the women’s leadership initiative.
The new “Girl Up Collection” from Uni Creation, created in partnership with the leadership development initiative of the same name, includes both sterling silver and 14-karat gold jewelry.
New York—Jewelry manufacturer Uni Creation has partnered with Girl Up to launch a jewelry collection designed to support the initiative’s leadership program.
Founded in 2010 by the United Nations, Girl Up trains young women to be leaders and activists in the movement for gender equality.
For the jewelry collaboration, Uni Creation met with Girl Up teen advisors and staff to learn about its global community, activism, program and needs.
The jewelry company then developed a collection of styles celebrating the young women.
Five motifs are used throughout the “Girl Up Collection” to capture the spirit of the initiative and its ideals in jewelry form.
There is a dove, representing peace and the Girl Up logo; a laurel leaf, a symbol of success and inspired by the UN Foundation’s logo; “fearless” charms, offering words of strength and a “Fearless Girl” option; stars and lightning bolts to symbolize beauty, goals and enlightenment; and a globe to reflect togetherness.
There are two lines within the collection.
The first is made with sterling silver, diamonds, and blue and pink sapphires. It has a retail price range of between $35 to $450.
The second line is 14-karat yellow, white and rose gold with diamonds and blue and pink sapphires.
It will debut in the fall and is meant to appeal to women of all ages, ranging in price from $85 to $899.
“What the collections have in common is a lightness of design, love of movement, relatable modernity,” said Hal Rubenstein, creative director of the collection. “All of it is beautiful jewelry with meaning.”
Retailers can buy into either of the two jewelry lines, the silver or the 14-karat gold.
Five percent of wholesale sales and sales made direct to consumers on GirlsUpCollection.com will benefit Girl Up.
The “Girl Up Collection” features five motifs: a dove; a laurel leaf; “fearless” symbols, like the Fearless Girl pictured here; stars and lightning bolts; and a globe.
There also is an opportunity to create exclusive collections for strategic retail partnerships.
For retailers that buy into the collection, a portfolio of marketing materials will be provided including packaging, POS, signage, lifestyle ads, product ads, social media content, videos and more.
Meanwhile, at GirlUpCollection.com, visitors can try on the jewelry virtually, a feature the companies hope to eventually offer through retailer and e-tailer partner websites as well.
Uni Creation has committed a minimum $100,000 annual donation to the Girl Up program, as well as an extra 5 percent of wholesale and direct-to-consumer website sales.
Editors' Picks
Sponsored by
More on Trends
The Latest
PodcastsJan 12, 2026
Introducing My Next Question, the PodcastA monthly podcast series for jewelry professionals
Weekly QuizOct 03, 2024
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Brought to you by
Navigating Cybersecurity: Essential Guidance for JewelersFrom protecting customer data to safeguarding inventory records, it's crucial to learn how to tackle cybersecurity challenges.
PodcastsNov 27, 2025
Test Podcast With VideoTest Podcast With Video. New interview with Ada Lovelace.
PodcastsNov 25, 2025
Test New Podcast PostAbstract for tests. New Podcast interview with John Lennon, Jimi Hendrix and Jim Morison.
ColumnistsOct 09, 2024
Peter Smith: 7 Things to Know When Selling LuxuryAhead of the holiday season, Smith delves into the often subconscious reasons people buy luxury products for themselves or their loved ones.
AuctionsOct 09, 2024
Rolex Worn on Apollo 14 Mission Up for SaleThe GMT-Master “Pepsi” belonging to astronaut Edgar Mitchell is a standout in RR Auction’s online “Space Auction,” going on now.
MajorsOct 09, 2024
New Simon Campaign Invites Gen Z to ‘Meet Me At The Mall’The ads celebrate the mall culture of the ‘80s and ‘90s.
MajorsOct 09, 2024
PGI Launches New Virtual Sales TrainingRetail sales associates can access the video series on mobile to refresh their selling skills.
Policies & IssuesOct 09, 2024
GJNRF: Reaching Out, Rebuilding Futures For 25 years, India’s Gem & Jewellery National Relief Foundation has provided aid in the wake of war, natural disasters, and global crises.
AuctionsOct 08, 2024
Sotheby’s Selling Jewelry That Belonged to a Bulgarian TsarThe November auction will feature a collection of jewels owned by Ferdinand I, the first king of modern Bulgaria, and his family.
SourcingOct 08, 2024
Rio Tinto Begins New Phase of Production That Will Extend Diavik’s LifeCommercial production has begun underground at the Canadian diamond mine’s A21 pipe.
SurveysOct 08, 2024
What to Know About Online Shopping This Holiday SeasonDeloitte and Adobe Analytics shared their insights on the season, from the retail sales forecast to the role of generative AI.
CollectionsOct 08, 2024
Sylvie Adds New Men’s BandsThe Texas-based jeweler collaborated with luxury clothing brand Uncommon Man on men’s bands designed with European influences.
SourcingOct 08, 2024
Is Current Diamond Industry Turbulence Shaping a ‘New Normal’? Industry players have found ways to cope with market conditions while working to reshape themselves in the face of emerging realities.
SourcingOct 07, 2024
Rio Tinto to Offer 76 Diamonds in 2024 Beyond Rare Tender The sales event, in its second year, features a selection of rare diamonds from the miner’s Argyle and Diavik diamond mines.
CollectionsOct 07, 2024
Olympian Kristi Yamaguchi Partners With Heller Jewelers on New CollectionA portion of the proceeds from the “Always Dream” collection will go to Yamaguchi's foundation, supporting early childhood literacy.
SurveysOct 07, 2024
Hill & Co.’s New ‘Business of Jewelry Report’ Is OutThe first in what is slated to be a series of in-depth reports from the consulting company, it focuses on shortening supply chains.
