test
Jewelers for Children Adds New Board Member
Gus Garcia of Bottom Line Marketing will join the charity’s board of directors in October.

New York—Jewelers for Children has named marketing executive Gus Garcia to its board of directors.
As a member of the JFC marketing committee, Garcia organized fundraising and marketing initiatives, expanded the charity’s network of donors, and managed the launch of marketing assets.
He also traveled with JFC to volunteer at St. Jude Children’s Research Hospital in 2019.
Garcia is the director of business development for Bottom Line Marketing, an advertising agency that specializes in independent retail jewelry.
The company has been a partner of Jewelers for Children for two years.
Garcia began his career in the company’s traditional media department, moving on to manage both the traditional and digital media departments.
He has spoken at several jewelry events, both in person and via video conference.
He is a graduate of Florida Atlantic University with a degree in business administration and communication studies.
Prior to joining Bottom Line Marketing, Garcia held youth leadership and mentor roles, including in Title 1 elementary schools, youth sports leagues, YMCA and the Salvation Army.
Garcia’s official start date is Oct. 1 with his term running through Sept. 30, 2023.
Jewelers for Children has raised nearly $57 million for programs that aid children in need since its founding in 1999, partnering with St. Jude Children’s Research Hospital, Make-A-Wish America, the Elizabeth Glaser Pediatric AIDS Foundation, and the National CASA Association.
For more information about Jewelers for Children, visit the JFC website.
The Latest


A monthly podcast series for jewelry professionals

From protecting customer data to safeguarding inventory records, it's crucial to learn how to tackle cybersecurity challenges.

Test Podcast With Video. New interview with Ada Lovelace.

Abstract for tests. New Podcast interview with John Lennon, Jimi Hendrix and Jim Morison.

Ahead of the holiday season, Smith delves into the often subconscious reasons people buy luxury products for themselves or their loved ones.

The GMT-Master “Pepsi” belonging to astronaut Edgar Mitchell is a standout in RR Auction’s online “Space Auction,” going on now.

Retail sales associates can access the video series on mobile to refresh their selling skills.

For 25 years, India’s Gem & Jewellery National Relief Foundation has provided aid in the wake of war, natural disasters, and global crises.

The November auction will feature a collection of jewels owned by Ferdinand I, the first king of modern Bulgaria, and his family.

Commercial production has begun underground at the Canadian diamond mine’s A21 pipe.

Deloitte and Adobe Analytics shared their insights on the season, from the retail sales forecast to the role of generative AI.

The Texas-based jeweler collaborated with luxury clothing brand Uncommon Man on men’s bands designed with European influences.

Industry players have found ways to cope with market conditions while working to reshape themselves in the face of emerging realities.

The sales event, in its second year, features a selection of rare diamonds from the miner’s Argyle and Diavik diamond mines.

A portion of the proceeds from the “Always Dream” collection will go to Yamaguchi's foundation, supporting early childhood literacy.

The first in what is slated to be a series of in-depth reports from the consulting company, it focuses on shortening supply chains.








































