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MajorsFeb 05, 2017
What You Might Have Missed: A Super Ad
Stories about Tiffany’s Super Bowl spot and the shake-up at Signet were among the most read stories last week.
National Jeweler’s story about Tiffany & Co.’s Super Bowl ad, which was published just three days before the big game, made the most-read list for last week.
New York--These were the most read stories on NationalJeweler.com last week, according to Google Analytics.
1. Shake-Up at Signet: Two Big Retirements, New Roles
North America’s largest jeweler announced the retirement of longtime executives Tryna Kochanek and Ed Hrabak along with the creation of new positions.
2. The 10 Best Jewels from the SAG Awards
Viola Davis and Amy Adams were among the actresses who dazzled on the red carpet at the Screen Actors Guild Awards, held last Sunday in Los Angeles.
3. Tiffany Will Run a Super Bowl Ad This Year
It’s a first for the 179-year-old jeweler and will feature the big game’s halftime performer, Lady Gaga.
4. Making Gold Demand, Price Predictions for 2017
Readers seemingly cannot get enough of gold prognostications for this year, as this story from Jan. 20 is appearing on the most-read list for the second time.
5. Live from Tucson: 9 Gemstone Market Updates
Senior Editor Brecken Branstrator recapped an education session presented by Richard Drucker at AGTA GemFair.
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