Auctions

Dame Shirley Bassey’s Diamonds Are Ready for Their Encore

AuctionsOct 03, 2024

Dame Shirley Bassey’s Diamonds Are Ready for Their Encore

Sotheby’s will auction jewelry belonging to the “Diamonds Are Forever” singer Oct. 10 in Paris.

Dame Shirley Bassey’s
Renowned Welsh singer Dame Shirley Bassey’s jewelry is going up for auction at Sotheby’s Paris next week.
London—Jewelry from the collection of Welsh singer Dame Shirley Veronica Bassey is heading to auction for the first time next week.

The collection will go up for sale Oct. 10 in Paris as part of Sotheby’s biannual Fine Jewels sale.

It is comprised of more than 80 jewels amassed over her seven-decade-long career, including pieces from Cartier, Van Cleef & Arpels, and Piaget.

Nearly every piece contains diamonds, the gemstone widely associated with Bassey since her performance of “Diamonds Are Forever” for the 1971 James Bond film of the same name, a song that has remained a staple in her repertoire. 

She’s the only singer in the world to have recorded multiple Bond themes, Sotheby’s said. She also recorded “Goldfinger” and “Moonraker” between 1964 and 1979.

Bassey’s career is “unparalleled in longevity, success, and esteem in British music history,” the auction house said.   

She was inducted into the Grammy Hall of Fame and was recently appointed a Member of the Order of the Companions of Honour by the king for her contributions to music.

Bassey began collecting jewelry as a young singer, and each piece featured in the sale represents a particular moment from, or special episode in, her illustrious career, Sotheby’s said.

“I fell in love with jewelry when I first discovered natural pearls as an up-and-coming singer, and I bought myself my first string of pearls—the first piece of jewelry I’d ever bought,” Bassey said.

“However, I quickly graduated to my lifelong passion for diamonds, which preceded the recording of ‘Diamonds Are Forever.’ In fact, I accepted to sing the song because it rang true to me and the way I felt about diamonds then and now.” 

The sale will feature a diamond and gold parure by Cartier estimated to sell for €200,000 to €250,000 ($217,000 to $272,000), as well as a necklace with more than 50 diamonds that could fetch up to €320,000 ($348,000).

Dame Shirley Bassey diamond necklace
Dame Shirley Bassey’s necklace featuring 52 graduated diamonds


Bassey’s heart-shaped yellow diamond ring will also be offered and is expected to go for €165,000 to €200,000 ($179,000 to $217,000).

yellow diamond ring
Bassey’s yellow diamond ring


“Collecting jewelry for me is like collecting memories, and this collection is full of them. All the pieces are meaningful and have a story to tell, whether I bought them for myself, or they were gifted to me,” Bassey said. 

Dame Shirley Bassey aquamarine set
A multi-piece set featuring aquamarines, sapphires, and diamonds estimated to sell for up to €70,000 ($76,000)


She added, “There is this beautiful 1960s vintage Van Cleef & Arpels ring covered in white diamonds that Elton John gave me after I sang at one of his AIDS Gala evenings and which I’ve worn so many times. Or the ruby and diamond heart parure I spotted in a fine jeweler’s window during a stopover in Bangkok on my way to my very first concert tour of Australia. 

“And perhaps one of the most special pieces in the collection is this emerald parure I bought myself to commemorate my very first Royal Variety Performance in front of the late queen.”

Dame Shirley Bassey Van Cleef & Arpels emerald and diamond necklace
The Van Cleef & Arpels emerald and diamond necklace seen in this set is estimated to sell for up to €70,000 ($76,000).
 
Pieces from Bassey’s collection will be available to view at Sotheby’s Paris beginning Friday, prior to the live sale on Oct. 10. 

Proceeds from the sale will benefit Bassey’s chosen charities. 

The Latest

trend retail.jpg
PodcastsJan 12, 2026
The latest poscast

test

Screenshot from 2026-01-12 06-22-03.png
PodcastsJan 12, 2026
New podcast without sponsor

test

20210205_Alexia_Connellan_Gatsby_earrings.jpg
TrendsJan 12, 2026
New test Article

test article

trend ss21@2x.jpg
Brought to you by
new sponsored article

test

2019_De_Beers_rough_NEW_1.jpg
PodcastsJan 12, 2026
New sponsored podcast

test

Weekly QuizOct 03, 2024
This Week’s Quiz
Test your jewelry news knowledge by answering these questions.
Take the Quiz
MNQ FINAL - NJ web - 1872 x 1052 px.png
PodcastsJan 12, 2026
Introducing My Next Question, the Podcast

A monthly podcast series for jewelry professionals

Screenshot from 2025-12-31 12-03-28.png
PodcastsDec 31, 2025
Test new podcast post

Test new podcast post

Jewelers Mutual Group Cybersecurity
Brought to you by
Navigating Cybersecurity: Essential Guidance for Jewelers

From protecting customer data to safeguarding inventory records, it's crucial to learn how to tackle cybersecurity challenges.

MNQ - studio - screen -1920 x 1080.png
PodcastsDec 29, 2025
Molly Test Podcast Episode

This is the abstract for Molly Test Podcast Episode

image 169 (4 col).png
PodcastsDec 10, 2025
Podcast With Video

Podcast Without Video or Audio or Image

image 169 (4 col).jpg
Recorded WebinarsDec 04, 2025
New Recorded Webinar for tests

New Recorded Webinar for tests

User-Avatar-PNG-Picture.png
PodcastsDec 03, 2025
Test Article Title

test Abstract

20210204_Couture_show_shot.jpg
PodcastsDec 02, 2025
New podcast

test desc

Screenshot from 2025-12-05 13-54-41.png
PodcastsNov 27, 2025
Test Podcast With Video

Test Podcast With Video. New interview with Ada Lovelace.

Image for tests
PodcastsNov 25, 2025
Test New Podcast Post

Abstract for tests. New Podcast interview with John Lennon, Jimi Hendrix and Jim Morison.

National Jeweler columnist Peter Smith
ColumnistsOct 09, 2024
Peter Smith: 7 Things to Know When Selling Luxury

Ahead of the holiday season, Smith delves into the often subconscious reasons people buy luxury products for themselves or their loved ones.

Simon meet me at the mall campaign
MajorsOct 09, 2024
New Simon Campaign Invites Gen Z to ‘Meet Me At The Mall’

The ads celebrate the mall culture of the ‘80s and ‘90s.

Platinum Guild International training
MajorsOct 09, 2024
PGI Launches New Virtual Sales Training

Retail sales associates can access the video series on mobile to refresh their selling skills.

Gathering at Bharat Diamond Bourse for COVID vaccinations
Policies & IssuesOct 09, 2024
GJNRF: Reaching Out, Rebuilding Futures

For 25 years, India’s Gem & Jewellery National Relief Foundation has provided aid in the wake of war, natural disasters, and global crises.

Rough diamonds mined at the Diavik Diamond Mine
SourcingOct 08, 2024
Rio Tinto Begins New Phase of Production That Will Extend Diavik’s Life

Commercial production has begun underground at the Canadian diamond mine’s A21 pipe.

Stock image of hand holding phone by keyboard
SurveysOct 08, 2024
What to Know About Online Shopping This Holiday Season

Deloitte and Adobe Analytics shared their insights on the season, from the retail sales forecast to the role of generative AI.

Sylvie and Uncommon Man Campaign
CollectionsOct 08, 2024
Sylvie Adds New Men’s Bands

The Texas-based jeweler collaborated with luxury clothing brand Uncommon Man on men’s bands designed with European influences.

Diamond on polishing wheel Venus Jewel India
SourcingOct 08, 2024
Is Current Diamond Industry Turbulence Shaping a ‘New Normal’?

Industry players have found ways to cope with market conditions while working to reshape themselves in the face of emerging realities.

Rio Tinto 2024 Beyond RareTM Tender Art Series
SourcingOct 07, 2024
Rio Tinto to Offer 76 Diamonds in 2024 Beyond Rare Tender

The sales event, in its second year, features a selection of rare diamonds from the miner’s Argyle and Diavik diamond mines.

Kristi Yamaguchi and Scott Heller
CollectionsOct 07, 2024
Olympian Kristi Yamaguchi Partners With Heller Jewelers on New Collection

A portion of the proceeds from the “Always Dream” collection will go to Yamaguchi's foundation, supporting early childhood literacy.

Hill & Co. logo
SurveysOct 07, 2024
Hill & Co.’s New ‘Business of Jewelry Report’ Is Out

The first in what is slated to be a series of in-depth reports from the consulting company, it focuses on shortening supply chains.

Benjamin Clymer and the Porsche Design x Hodinkee limited-edition watch
WatchesOct 04, 2024
Watches of Switzerland Clocks Another Acquisition—Hodinkee

The company said Benjamin Clymer will return to his role as head of the watch news website, which will maintain editorial independence.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy