IndependentsNov 28, 2023
Fink’s Jewelers Opens 10th StoreMajorsDec 05, 2023
Tanishq Continues U.S. Expansion With 2 New Stores
The Indian jewelry giant has opened locations in Houston and Frisco, Texas.
Indian jewelry brand Tanishq has opened two stores in Texas, one in Houston and one in Frisco, seen above.
Houston— Indian jewelry brand Tanishq has opened two stores in Texas as it continues its expansion into the U.S. market.
Its first U.S. store opened in Iselin, New Jersey, in January, with the new locations in Houston and Frisco, Texas.
The store in Frisco is over 5,000 square feet, while the Houston location spans 3,800 square feet. Both recently held inauguration events.
The stores offer more than 2,000 designs available in 18-karat gold and 22-karat gold with diamonds and colored gemstones.
Tanishq is owned by The Tata Group, a Mumbai-based multinational conglomerate that owns 30 companies across 10 categories, including Tata Motors, Tata Consultancy Services, Air India, and Jaguar Land Rover.
Tata Group also owns watch, jewelry, and eyewear brand Titan Company Limited, which is the parent company of Tanishq.
Related stories will be right here …
Its first U.S. store opened in Iselin, New Jersey, in January, with the new locations in Houston and Frisco, Texas.
The store in Frisco is over 5,000 square feet, while the Houston location spans 3,800 square feet. Both recently held inauguration events.
The stores offer more than 2,000 designs available in 18-karat gold and 22-karat gold with diamonds and colored gemstones.
Tanishq is owned by The Tata Group, a Mumbai-based multinational conglomerate that owns 30 companies across 10 categories, including Tata Motors, Tata Consultancy Services, Air India, and Jaguar Land Rover.
Tata Group also owns watch, jewelry, and eyewear brand Titan Company Limited, which is the parent company of Tanishq.
The nearly 30-year-old company has a “rich story” to share, said CEO Kuruvilla Markose.
In Sanskrit, “tan” means body and “nishq” means gold adornment, said Markose, and the combined word “came to signify an ornament that adds to the beauty and elegance of women.”
“As a true Tata brand, we aim to delight our customers and welcome endless visitors from all over the world to come enjoy the magic behind these designs crafted by our designers and artisans,” said Markose.
The company has been opening stores where there are large Indian-American populations, and Texas, it said, has the second-largest population of this demographic with more than 450,000 people.
"The Indian audience is spread across the United States, and [we’re expanding] in [an] effort to cater to their diverse preferences, bringing a wide range of exquisite jewelry for any occasion," said Tanishq’s Business Head of Jewelry Amrit Pal Singh.
The company operates around 410 locations, mainly in India.
Editors' Picks
Sponsored by
More on Majors
The Latest
Weekly QuizOct 03, 2024
This Week’s QuizTest your jewelry news knowledge by answering these questions.
PodcastsJan 12, 2026
Introducing My Next Question, the PodcastA monthly podcast series for jewelry professionals
Brought to you by
Navigating Cybersecurity: Essential Guidance for JewelersFrom protecting customer data to safeguarding inventory records, it's crucial to learn how to tackle cybersecurity challenges.
PodcastsNov 27, 2025
Test Podcast With VideoTest Podcast With Video. New interview with Ada Lovelace.
PodcastsNov 25, 2025
Test New Podcast PostAbstract for tests. New Podcast interview with John Lennon, Jimi Hendrix and Jim Morison.
ColumnistsOct 09, 2024
Peter Smith: 7 Things to Know When Selling LuxuryAhead of the holiday season, Smith delves into the often subconscious reasons people buy luxury products for themselves or their loved ones.
AuctionsOct 09, 2024
Rolex Worn on Apollo 14 Mission Up for SaleThe GMT-Master “Pepsi” belonging to astronaut Edgar Mitchell is a standout in RR Auction’s online “Space Auction,” going on now.
MajorsOct 09, 2024
PGI Launches New Virtual Sales TrainingRetail sales associates can access the video series on mobile to refresh their selling skills.
Policies & IssuesOct 09, 2024
GJNRF: Reaching Out, Rebuilding Futures For 25 years, India’s Gem & Jewellery National Relief Foundation has provided aid in the wake of war, natural disasters, and global crises.
AuctionsOct 08, 2024
Sotheby’s Selling Jewelry That Belonged to a Bulgarian TsarThe November auction will feature a collection of jewels owned by Ferdinand I, the first king of modern Bulgaria, and his family.
SourcingOct 08, 2024
Rio Tinto Begins New Phase of Production That Will Extend Diavik’s LifeCommercial production has begun underground at the Canadian diamond mine’s A21 pipe.
SurveysOct 08, 2024
What to Know About Online Shopping This Holiday SeasonDeloitte and Adobe Analytics shared their insights on the season, from the retail sales forecast to the role of generative AI.
CollectionsOct 08, 2024
Sylvie Adds New Men’s BandsThe Texas-based jeweler collaborated with luxury clothing brand Uncommon Man on men’s bands designed with European influences.
SourcingOct 08, 2024
Is Current Diamond Industry Turbulence Shaping a ‘New Normal’? Industry players have found ways to cope with market conditions while working to reshape themselves in the face of emerging realities.
SourcingOct 07, 2024
Rio Tinto to Offer 76 Diamonds in 2024 Beyond Rare Tender The sales event, in its second year, features a selection of rare diamonds from the miner’s Argyle and Diavik diamond mines.
CollectionsOct 07, 2024
Olympian Kristi Yamaguchi Partners With Heller Jewelers on New CollectionA portion of the proceeds from the “Always Dream” collection will go to Yamaguchi's foundation, supporting early childhood literacy.
SurveysOct 07, 2024
Hill & Co.’s New ‘Business of Jewelry Report’ Is OutThe first in what is slated to be a series of in-depth reports from the consulting company, it focuses on shortening supply chains.
