PodcastsJan 12, 2026
The latest poscasttest
OtherFeb 11, 2014
AGS provides more tools for the ‘Perfect Proposal’
The American Gemological Society has released its second Perfect Proposal Toolkit, a free online guide offering tips and suggestions for those preparing to pop the question.
Las Vegas--The American Gemological Society has released its second Perfect Proposal Toolkit, a free online guide offering tips and suggestions for those preparing to pop the question.
The kit provides both traditional and inventive recommendations for proposing and makes it easy for users with categories, giving tips for proposals that are simple, romantic, funny, adventurous and “2.0,” meaning they incorporate technology.
It also gives advice for selecting the ring with which to propose, including what to look for when selecting the proper stones, settings, colors and sizes, among other things.
“While it is certain that we will not be able to alleviate the nerves that many will have when they actually ask the big question, the Perfect Proposal Toolkit is meant to be a great resource for providing creative and interactive proposal and ring buying ideas,” said Ruth Batson, the CEO of American Gem Society and American Gem Society Laboratories. “It is exciting to launch the toolkit for a second year and I hope that visitors take advantage of the tips, as well as enter a contest to win jewelry!”
The digital proposal guide can be found here. The kit is available throughout “proposal season” to provide maximum planning time. It launched on Feb. 1 and will be offered through March 20, which has been dubbed National Proposal Day.
Visitors to the toolkit site can also enter to win a $2,500 gift card to use at any participating American Gem Society member jewelers.
Editors' Picks
Sponsored by
More on Other
The Latest
Weekly QuizOct 03, 2024
This Week’s QuizTest your jewelry news knowledge by answering these questions.
PodcastsJan 12, 2026
Introducing My Next Question, the PodcastA monthly podcast series for jewelry professionals
Brought to you by
Navigating Cybersecurity: Essential Guidance for JewelersFrom protecting customer data to safeguarding inventory records, it's crucial to learn how to tackle cybersecurity challenges.
PodcastsNov 27, 2025
Test Podcast With VideoTest Podcast With Video. New interview with Ada Lovelace.
PodcastsNov 25, 2025
Test New Podcast PostAbstract for tests. New Podcast interview with John Lennon, Jimi Hendrix and Jim Morison.
ColumnistsOct 09, 2024
Peter Smith: 7 Things to Know When Selling LuxuryAhead of the holiday season, Smith delves into the often subconscious reasons people buy luxury products for themselves or their loved ones.
AuctionsOct 09, 2024
Rolex Worn on Apollo 14 Mission Up for SaleThe GMT-Master “Pepsi” belonging to astronaut Edgar Mitchell is a standout in RR Auction’s online “Space Auction,” going on now.
MajorsOct 09, 2024
New Simon Campaign Invites Gen Z to ‘Meet Me At The Mall’The ads celebrate the mall culture of the ‘80s and ‘90s.
MajorsOct 09, 2024
PGI Launches New Virtual Sales TrainingRetail sales associates can access the video series on mobile to refresh their selling skills.
Policies & IssuesOct 09, 2024
GJNRF: Reaching Out, Rebuilding Futures For 25 years, India’s Gem & Jewellery National Relief Foundation has provided aid in the wake of war, natural disasters, and global crises.
AuctionsOct 08, 2024
Sotheby’s Selling Jewelry That Belonged to a Bulgarian TsarThe November auction will feature a collection of jewels owned by Ferdinand I, the first king of modern Bulgaria, and his family.
SourcingOct 08, 2024
Rio Tinto Begins New Phase of Production That Will Extend Diavik’s LifeCommercial production has begun underground at the Canadian diamond mine’s A21 pipe.
SurveysOct 08, 2024
What to Know About Online Shopping This Holiday SeasonDeloitte and Adobe Analytics shared their insights on the season, from the retail sales forecast to the role of generative AI.
CollectionsOct 08, 2024
Sylvie Adds New Men’s BandsThe Texas-based jeweler collaborated with luxury clothing brand Uncommon Man on men’s bands designed with European influences.
SourcingOct 08, 2024
Is Current Diamond Industry Turbulence Shaping a ‘New Normal’? Industry players have found ways to cope with market conditions while working to reshape themselves in the face of emerging realities.
SourcingOct 07, 2024
Rio Tinto to Offer 76 Diamonds in 2024 Beyond Rare Tender The sales event, in its second year, features a selection of rare diamonds from the miner’s Argyle and Diavik diamond mines.
CollectionsOct 07, 2024
Olympian Kristi Yamaguchi Partners With Heller Jewelers on New CollectionA portion of the proceeds from the “Always Dream” collection will go to Yamaguchi's foundation, supporting early childhood literacy.
