PodcastsJan 12, 2026
The latest poscasttest
IndependentsApr 15, 2014
Retailer invites customers to brag about mom
Hamilton Jewelers has launched a digital contest to give consumers the opportunity to tell why their mother is the greatest and win her a Mother’s Day present.
The Hamilton Jewelers “My mom is the best” digital campaign launches Friday. It asks consumers to submit videos about why their love their mothers on Facebook for a chance to win her a prize.
Princeton, N.J.--Hamilton Jewelers has launched a digital contest to give consumers the opportunity to tell why their mother is the greatest and win her a Mother’s Day present.
The campaign, called “My mom is the best,” officially kicks off Friday, giving guests three weeks to make and submit their videos before Mother’s Day.
Families are encouraged to make a short video about why they think their mom is the greatest. The videos can be uploaded to YouTube, Vine or Instagram using the hashtag #HamiltonMyMomIsTheBest, and then submitted to the Hamilton Jewelers Facebook page under the Mother’s Day Contest tab.
Hamilton also will set up a video camera in their Princeton store during a special event on May 10 to help guests record their videos. Everyone who participates in that will receive their video on a flash drive to take home.
There will be three winners based on who receives the most votes on Facebook. The grand prize winner will get a $2,000 designer diamond necklace, the first place winner will receive designer earrings, and the runner-up will get a designer fragrance.
“For many years, Hamilton has enjoyed hosting a ‘greatest mom’ contest through good, old-fashioned letter writing from kids,” said Hamilton Vice President Donna Bouchard. “But with the digital age, we have decided to add some fun technology to the promotion and let kids really show their personalities.”
Established in 1912, Hamilton Jewelers has stores in Palm Beach and Palm Beach Gardens, Fla., as well as two locations in New Jersey, the flagship store in Princeton and another in Red Bank.
Last fall, the Rothman Institute of Entrepreneurship named Hamilton Jewelers as the 2013 Family Business of the Year. The awards recognize family businesses that “demonstrate strong business acumen, active family engagement, innovation and community involvement.”
Editors' Picks
Sponsored by
More on Independents
The Latest
Weekly QuizOct 03, 2024
This Week’s QuizTest your jewelry news knowledge by answering these questions.
PodcastsJan 12, 2026
Introducing My Next Question, the PodcastA monthly podcast series for jewelry professionals
Brought to you by
Navigating Cybersecurity: Essential Guidance for JewelersFrom protecting customer data to safeguarding inventory records, it's crucial to learn how to tackle cybersecurity challenges.
PodcastsNov 27, 2025
Test Podcast With VideoTest Podcast With Video. New interview with Ada Lovelace.
PodcastsNov 25, 2025
Test New Podcast PostAbstract for tests. New Podcast interview with John Lennon, Jimi Hendrix and Jim Morison.
ColumnistsOct 09, 2024
Peter Smith: 7 Things to Know When Selling LuxuryAhead of the holiday season, Smith delves into the often subconscious reasons people buy luxury products for themselves or their loved ones.
AuctionsOct 09, 2024
Rolex Worn on Apollo 14 Mission Up for SaleThe GMT-Master “Pepsi” belonging to astronaut Edgar Mitchell is a standout in RR Auction’s online “Space Auction,” going on now.
MajorsOct 09, 2024
New Simon Campaign Invites Gen Z to ‘Meet Me At The Mall’The ads celebrate the mall culture of the ‘80s and ‘90s.
MajorsOct 09, 2024
PGI Launches New Virtual Sales TrainingRetail sales associates can access the video series on mobile to refresh their selling skills.
Policies & IssuesOct 09, 2024
GJNRF: Reaching Out, Rebuilding Futures For 25 years, India’s Gem & Jewellery National Relief Foundation has provided aid in the wake of war, natural disasters, and global crises.
AuctionsOct 08, 2024
Sotheby’s Selling Jewelry That Belonged to a Bulgarian TsarThe November auction will feature a collection of jewels owned by Ferdinand I, the first king of modern Bulgaria, and his family.
SourcingOct 08, 2024
Rio Tinto Begins New Phase of Production That Will Extend Diavik’s LifeCommercial production has begun underground at the Canadian diamond mine’s A21 pipe.
SurveysOct 08, 2024
What to Know About Online Shopping This Holiday SeasonDeloitte and Adobe Analytics shared their insights on the season, from the retail sales forecast to the role of generative AI.
CollectionsOct 08, 2024
Sylvie Adds New Men’s BandsThe Texas-based jeweler collaborated with luxury clothing brand Uncommon Man on men’s bands designed with European influences.
SourcingOct 08, 2024
Is Current Diamond Industry Turbulence Shaping a ‘New Normal’? Industry players have found ways to cope with market conditions while working to reshape themselves in the face of emerging realities.
SourcingOct 07, 2024
Rio Tinto to Offer 76 Diamonds in 2024 Beyond Rare Tender The sales event, in its second year, features a selection of rare diamonds from the miner’s Argyle and Diavik diamond mines.
CollectionsOct 07, 2024
Olympian Kristi Yamaguchi Partners With Heller Jewelers on New CollectionA portion of the proceeds from the “Always Dream” collection will go to Yamaguchi's foundation, supporting early childhood literacy.
